Designer dresses for every special occasion.

Hello and welcome to The Hidden Gem

Located in the heart of rural Shropshire, The Hidden Gem presents a beautiful collection of designer dresses for all those special occasions.

We also have a gorgeous range of hats to accompany your outfit and to add those finishing touches.

Furthermore, to top off your look on the day, we have a range of packages that include getting your hair and make-up done in The Secret Salon.

Come and chat to us and let us help you find the perfect look whatever the occasion.

Events

We we be attending the following events…

4th January

Prom Catwalk Show at The Secret Salon

Tickets SOLD OUT

Further show early February

(date to be confirmed)

January 18th

Hawkstone Hall

12.00pm to 4.00pm

11th January

Albrighton Hall

22nd March

The West Midlands Wedding Fayre, Mercure, Telford Centre

Event pictures taken from Burlton Manor Wedding Fayre, where we took part in a catwalk show to showcase some of our dresses

Our Brands

Our Shop

‘Exciting News’

We have now moved into our larger premises at The Stables, Sansaw Business Park, located just off the A49 near Hadnall, North Shropshire (just a couple of miles away from where we were).

From here we are once again working alongside the Secret Salon who are in an adjoining unit. So why not make a day of it and book yourself in for a hair or beauty treatment once you have spent an exclusive hour or so trying on our gorgeous dresses.

Accessories

Did you know we have over 100 hats…

…we also do shoes and bags, which you can have coloured to match your outfit!

My favourite colour- Amethyst
Also available in black, forest and sunburst red sizes 2-16
£249 😍

We have this in Berry and Navy, it also comes in forest.
This dress is £229 payment plans are available.
Please contact us if you would like an appointment, January almost full 😊

Amazing 1st catwalk show we have ever done. Thank you to everyone that attended, to all our helpers and beautiful models.
The snow didn’t stop us.
Appointments are now being taken for Prom fittings.
If you have any questions, please don’t hesitate to get in touch.

Almost ready for our sold out show tomorrow 😍

FULLY BOOKED

Thank you to everyone who has bought our Prom catwalk 2026 tickets, it’s our first year doing this, so we are feeling nerves and excitement. Hopefully the first of many. 👗
🌸 Bookings an are now being taken to find that perfect dress, if you can’t make the show, please drop us a message.
See you on Sunday 🥰🥰

I’m a hairdresser The Secret Salon at Sansaw Estate I have been so busy with the run up to Christmas I’ve not posted about prom in a while. 19 days till the catwalk, do you have your tickets? 4 left message if you are interested.

Only 29 days to go for our prom catwalk, last remaining tickets. Have you got yours? Message for more information.

10 Tickets left to our catwalk, Sunday January 4th 3pm. Please message if you would like to reserve a seat.
All our dresses will be showcased, where you can note down your favourites ready for your appointment. Amazing prizes to be won 🤩

Only 15 seats left for our prom Catwalk, if you were thinking about going now’s the time to book your spot.

18 tickets left for the Prom catwalk Sunday 4th January 3pm.
WHAT IS IT?
we are hosting at catwalk at The Secret Salon at Sansaw Estate Nextdoor to the dress shop.
Here you can view the full 2026 range of prom dresses, note down your favourites, then when you come to your appointment-if you want one, you know which dresses you want to try on.
Chance to win great prizes and view some prom inspiration hairstyles.
Please message if you would like a seat.

Prom made easy,
From the perfect dress, to hair, nails, tan, lashes, make up all under one roof.

Join us on January 4th at 3pm for a first look of 2026 prom dresses. Please message if you would like a seat to this.

✨ One of our stunning Prom dresses! ✨

If you haven’t got your tickets for the Catwalk Event yet and would like to attend, just drop us a message — we’d love to see you there! 💃

👗 Our appointment book is now open for Prom fittings from January 5th — secure your spot early to find your dream dress! 💖

#Prom2026 #PromDress #PromFitting #CatwalkEvent #PromStyle #FormalWear #SayYesToTheDress

Our PROM 👗 Catwalk show will be held on Sunday 4th January at 3pm.
LOCATED The Secret Salon at Sansaw Estate
£5 entry, automatically enters you into the prize draw, to win, hair, makeup 💄 , nails 💅 , spray tan, eyelashes.
If you would like a ticket please get in touch. 🥰

Prom season is coming! 💃
Tickets for our Catwalk Show are selling fast, and early ticket holders get first pick of dress appointments! Don’t miss out 👗✨

PROM
our dresses are out for delivery, arriving to us shortly.
Have you got your tickets to our catwalk to view prom 2026 collection.
The perfect one stop shop for the easiest prom preparation,
Dress ✅
Hair ✅
Make up ✅
Spray tan ✅
Nails ✅
Please message if you would like further information about the catwalk.
The Secret Salon at Sansaw Estate
The Hidden Gem at Mortimer House

🌸 We’re Finalists! 🌸

We’re absolutely over the moon to share that The Hidden Gem has been selected as a Finalist in The Wedding Industry Awards (TWIA)! ✨💖 twia_official

As a mother of the bride and groom boutique, this recognition means so much to us. Every outfit, every fitting, and every smile we see on our lovely clients is why we do what we do. To be recognised among the best in the wedding industry is truly an honour. 👗💍

A heartfelt thank you to all our wonderful customers for your continued support, kind words, and trust — you are the reason we’ve come this far! 💕

All credits go to the heart of our shop Sue she is truly amazing.

Here’s to celebrating style, confidence, and all the beautiful mums who make wedding days even more special! 🥂

#TWIAFinalist #TheHiddenGem #MotherOfTheBride #MotherOfTheGroom #WeddingStyle #BoutiqueLove #FeelingGrateful

Have you got your tickets yet?

Dont miss out our catwalk showcasing all our 2026 prom dresses 🥰
Fabulous event whether it’s granny’s, mums, dads, aunts bringing the prom princess.
Great prizes, drinks and nibbles.
Please share this post.

Such a stunning location for our mother of the bride/groom boutique, plenty of free parking just a few steps away.
To view our collection please contact us for a 1:1 appointment. Sansaw Estate, hadnall SY4 5PU.

Prom dress Catwalk The Secret Salon at Sansaw Estate

✨ A super successful trip to Harrogate choosing our 2026 prom collection! ✨
We’re your one-stop shop for prom, making life so much easier for mums (and stress-free for the girls 💃).

Your Prom Checklist:
✅ The perfect dress
✅ Hair
✅ Makeup
✅ Spray tan
✅ Nails
✅ Lashes

All under one roof – sorted! 💖
Diary is open for next years appointments 🥰

Some of our prom dresses we have ordered 😍

Getting ready for the new shop opening 😍
Soon to be
unit 2
Sansaw estate
Hadnall
Shrewsbury
SY4 4AS

Such a hectic 3 days in London Veromia, Veni Infantino, John Charles!!✨

#motherofthebride #motherofthegroom #OccasionWear #prom #shropshire

London bound, searching for the 2026 collection for prom, occasion wear and mother of the bride #motherofthegroom #dress #motherofthebride #wedding #specialday #veniinfantino #prom #promdresses #veromiaoccasionwear

Who fancies prom coming to The Hidden Gem 💎
😍😍😍😍😍
London bound, 3 big days this year.

Exciting day today.
We got the keys to our new location. Take a look 👀
Opening date to be announced.

One of our stunning customers at her recent family wedding.

Size 8 prom dresses available, modelled by the stunning Maisie Bushill 😍 huge sale, more than 1/2 off marked price. Drop us a message if you would like to view our collection

Mercure Shrewsbury Albrighton Hall wedding fair today, Tillie-Beau on hand to answer any questions 🥰

The Secret Salon at Sansaw Estate offers hair and make up for your special day.
Located 5 minutes from The Hidden Gem.

Our gorgeous model’s in our stunning outfits 😍

Another of our autumn/winter collection.
If you would like an appointment please message us.

Here is Sue, the face of the hidden gem, wearing a new autumn/winter dress, how FABULOUS does she look 🤩🤩 #veniinfantino

All ordered 🤩 absolutely stunning collection, to arrive early next year, pop you name on the list to view 🥰

The Hidden Gem on tour! Off to choose our Spring summer 2025 collection 🤩🤩 London here we come!

2 of our size 10 sale dresses £175
Booking is essential
07971182163

#veniinfantino #wedding #motherofthebride #motherofthegroom #dress #specialday

Gorgeous wedding, created by The Secret Salon at Mortimer House located downstairs from The Hidden Gem 😍

All set up for todays event, at the stunning Hawkstone Hall 🥰

Some of our fabulous hats, special guest model Tillie-Beau 😍

Did you know we have over 100 hats, we also do shoes and bags, you can have coloured to match your outfit 🤩
If you have a spring/ summer wedding now is the perfect time to get in touch.
Drop us a message or call sue on 07971182163 💎

Love this part of the job, trying all the beautiful dresses on, this is one of my favourites from this seasons collection 😍

We always have great fun doing a catwalk. @beckydickens @marji.cotter_art @deborahcartwright997 @lizjtaylor86 @secret_salon_at_mortimer_house

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Alterations

We have ladies we can recommend that have had many years experience altering bridal gowns, which means whatever the shape or size of your chosen dress, they will be able to tailor it so it fits like a dream.

Make an appointment

Viewing is by appointment only.

Come and have a chat with us to discuss the colour and style you are looking for and to view our stock, everyone is welcome and under no obligation, we will be happy to see you.

Email us now to check availability and we'll get right back!

Mail

enquiries@thehiddengemshropshire.co.uk